Why comms people should never make headline news

This week’s shenanigans at the White House are a timely reminder for us comms folk that we need to remember our professional standing. I firmly believe that it is our role to influence from behind the scenes – and that comms people should never make headline news. Last night news broke that White House communications director Anthony…

“Good manners cost nowt”; so where are yours?

I’m Yorkshire born and bred; we’re quite straight forward, we have good values – and good manners. If someone asks for our help, we’ll always try. And if we can’t help directly, we’ll sign post to others who can. What we don’t do is ignore the requests for help. As my mum always says; “Good…

Why details matter – don’t they?

I’ll get it out there right now. I’m a stickler for details and an obsessive about finishing touches. To me details are hugely important. One of best things you can do for yourself is to decide what impression you want to be giving out. This can then guide everything you say and do and all…